For reporting purposes, it's extremely important to be able to have calls logged as calls and task logged as tasks, not tasks logged as calls. In addition to reporting, it's also important visually to be able to quickly visually determine my sales/support reps activity. The amount of type of activity help inform my company in regard to the number of activities and type of actives needed to convert a customer to closed won. In addition, it helps us understand where to spend our time... calls, email or live chat.
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